EMAIL MARKETING
Sending email to your client base is a powerful way to use the web. ALL businesses should advise clients of opportunities that are relevant to them.
If they have purchased from you in the past AND indicated they are happy to receive future information from you, you have a very strong chance of dramatically improving sales and/or customer satisfaction.
An example. Working on the web, our staff are regular users of Amazon and Ebay. Inspite of the fact we know we are likely to get 'hooked,' we happily subscribe to newsletters in our areas of interest e.g. new programming books etc. Guess how many books we have purchased in our small group because of these regular emails from Amazon advertising new items? It's embarrassing. I won't say the total amount but it's A LOT.
We suggest every business have a link on their site inviting visitors to sign up for a regular newsletter.
At present, we only offer email marketing to clients who have their website with us.
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Our email marketing system features:
- Ability to send text, HTML or Rich Media emails
- Automatic subscribe & unsubscribe functionality
- Database maintenance
- Realtime reporting & analysis including reporting per list on send, opens, forwards, click-throughs, subscribes and unsubscribes
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The LAD conforms with Australian Anti-SPAM regulations.
We do not send Spam. The email marketing campaigns we broadcast for clients conform strictly with Australian Anti-Spam regulations.
Interested? Call us now on FreeCall 1800 THE LAD.
